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Wise use of Memes and Memetics
Memes are information genes or information viruses which create human brain programming... Memes are only the second replicator, after genes, ever discovered by science. Like genes, which produce physical traits like red hair and certain tendencies like shyness, memes are replicated in human brains, along the lines of darwinian evolution, producing cultural traits like wearing a mini-skirt or using a laptop, or doing certain rituals, etc... We think and do what we think and do in alignment with memes, UNLESS brain cells have formed that can recognize: THOUGHTS FORM experiences... At this awareness, the choice is made to exit the meme matrix, enter into full awareness of reality, and consciously use thoughts to form desired conditions, or elect to be absorbed into the meme matrix...
A human being is a thinking center and can originate thought causing the creation of NEW FORMS by impressing thought upon formless substance. (Science explains this by Quantum Physics.) --- Success Engineering explains how to work with thoughts and formless substance.
At the time of this educare course creating, the most comprehensive information about memes is available by attending An Ever Better World Internet Academy courses. ...
A valuable resource on this topic to have in your library is
the book "Virus of the Mind" by Richard Brodie.
The most comprehensive knowledge for PROTECTING SELF from harmful memes is contained in The Master Key System by Charles F. Haanel
Charles F. Haanel Collection
Live Interactive reading of The Master Key System
A site providing excellent examples of harmful MEMES and PEMES and how to avoid the harm of meme is on the BuildFreedom Internet site... Click this http://www.buildfreedom.com link, then at the site do a "meme" word search.
"Memes are contagious ideas, all competing for a share of our brain in a kind of Darwinian selection. As memes evolve, they become better and better at distracting and diverting us from whatever we'd really like to be doing with our lives. They are a kind of Drug of the Mind. Confused? Blame it on memes." --- RE:http://www.memecentral.com/index.htm
In speaking about Level 3 Of Consciousnesss: "You are reading about something that most people don’t even know exists. If you told them, they wouldn’t just not believe you — they would have no clue what you were talking about. That’s why I wrote this little essay: so that I could show it to someone when they had no idea what I was talking about and, if they were persistent and open-minded, make some progress in their thinking. And meanwhile I could get on with my other projects.. Re:http://www.memecentral.com/level3.htm and "Virus of the Mind" by Richard Brodie.
If you've ever wondered how and why people become robotically enslaved by advertising, religion, sexual fantasy, and cults, wonder no more. It's all because of "mind viruses," or "memes," and those who understand how to plant them into other's minds. This is the first truly accessible book about memes and how they make the world go 'round.
Of course, like all good memes, the ideas in Brodie's book are double-edged swords. They can vaccinate against the effects of cognitive viruses, but could also be used by those seeking power to gain it even more effectively. If you don't want to be left behind in the coevolutionary arms race between infection and protection, read about memes.
Virus of the Mind is the first popular book devoted to the science of memetics, a controversial new field that transcends psychology, biology, anthropology, and cognitive science. Memetics is the science of memes, the invisible but very real DNA of human society.
In Virus of the Mind, Richard Brodie carefully builds on the work of scientists Richard Dawkins, Douglas Hofstadter, Daniel Dennett, and others who have become fascinated with memes and their potential impact on our lives. But Brodie goes beyond science and dives into the meat of the issue: is the emergence of this new science going to have an impact on our lives like the emergence of atomic physics did in the Cold War?
Brodie would say the impact will be at least as great. While atomic bombs affect everybody's life, viruses of the mind touch lives in a more personal and more pernicious way.
Mind viruses have already infected governments, educational systems, and inner cities, leading to some of the most pervasive and troublesome problems of society today: youth gangs, the welfare cycle, the deterioration of the public schools, and ever-growing government bureaucracy.
Viruses of the mind are not a future worry: they are here with us now and are evolving to become better and better at their job of infecting us. The recent explosion of mass media and the information superhighway has made the earth a prime breeding ground for viruses of the mind.
Will there be a mental plague? Will only some of us survive with our free will intact? Brodie weaves together science, ethics, and current events as he raises these and other very disturbing questions about memes.
Richard Brodie was Microsoft chairman Bill Gates's personal technical assistant and the original author of "Microsoft Word", one of the world's best-selling computer programs. Educated at Harvard, he is the also the best-selling author of "Getting Past OK". An accomplished speaker, he has appeared on more than 80 television and radio shows including two appearances on Donahue and NBC's Today.
"Virus of the Mind" by Richard Brodie
"Getting Past OK: A Straightforward Guide to Having a Fantastic Life" by Richard Brodie
A site providing excellent examples of harmful MEMES and PEMES and how to avoid the harm of meme is on the BuildFreedom Internet site... Click this http://www.buildfreedom.com link, then at the site do a "meme" word search.
Also, the School Of Thinking offers X10 training, which teaches the cutting-edge strategies of memetic thinking and NewSell darwinian marketing for generating X10 business growth.
Since the Industrial Revolution, corporate growth has been dictated by the "10% growth" meme. The x10 meme is installed to replace the 10% meme as the new growth meme for business. In School Of Thinking x-10 tutorials over 36 lessons, members are taken through each stage step - by - step - by - step. Members are encouraged to improve their METHOD of thinking with examples of how to go about it. SOT's X10 training is the focus for future thinking and for customer-driven businesses designed for profit share gaining. Members who become infected by the X10 idea can have more than enough resources to multiply their businesses by 10 as they complete the online daily training. X10 training is based on Michael Hewitt-Gleeson's new text The X10 Memeplex: Multiply Your Business By Ten!
"It's become sheer joy to keep questioning myself and others I interact with... Evaulating my words and behaviour for messages I'm silently sending has been a real challenge, but productivity improvement makes it well worth the effort... I instantly fit in very comfortably with other X-10 Thinkers because I've never presumed that the best solution has been reached... there's always a better one, no matter how perfect the current view appears." - Darlene Sartore - Paradise Dynamics and Solutions Unlimited Systems Founder
"Memes can be good ideas, good tunes, good poems, as well as drivelling mantras." says Richard Dawkins in Unweaving the Rainbow. "Anything that spreads by imitation, as genes spread by bodily reproduction or by viral infection, is a meme ... As with genes, we can expect the world to become filled with memes that are good at the art of getting themselves copied from brain to brain ... It is enough that memes vary in their infectivity for darwinian selection to get going ... We may think this spreading for the sake of spreading rather futile, but nature is not interested in our judgements, of futility or anything else. If a piece of code has what it takes, it spreads and that's that ... In Climbing Mount Improbable I explained that an elephant's DNA and a virus are both 'Copy Me' programmes. The difference is that one of them has an almost fantastically large digression: 'Copy me by building an elephant first'. But both kinds of programmes spread because, in their different ways, they are good at spreading.
The meme is a very useful tool for understanding how WOM in marketing works because it allows us to use much of the power of the darwinian model. Today, memetics is one of the fastest growing ideas in science. Memetics allows us to understand not only how people get ideas but, more importantly, how ideas acquire people or how minds become memed.
NOTE: Just a note on repetition. As you'll see, repetition is a very powerful tool when we're establishing new brain patterns. You will notice unusual repetition in this training and the main point is that it is deliberately put there for your benefit. It's to help your brain acquire these ideas more easily, or, to put it another way, to help these ideas acquire your brain more easily. The most important memes are the ones that are invested with the most repetition.
Susan Blackmore in her enlightening book The Meme Machine explains, "We do copy each other all the time and we underestimate what is involved because imitation comes so easily to us. When we copy each other, something, however intangible, is passed on. That something is the meme. And taking a meme's eye view is the foundation of memetics."
In marketing, nothing is more important than taking the meme's eye-view because nothing is more important than WOM. WOM is the meme that gets itself passed on from one customer to another. Or, a meme is the WOM that allows one customer's brain to become 'infected' by another brain. Memes reside in the brain (like genes reside in DNA) and how they get from one brain to another is what memetics is all about. Only the fittest memes survive. Think of the marketplace as the meme pool. There are vastly more memes than there are brains to shelter them. Which ones will survive?.... Why? ..... Which ones will fail? ....Why? .....The answers to these questions are about WOM or darwinian (survival of fittest) marketing.
For more information about the School Of Thinking, go to http://www.schoolofthinking.org/
Visit other sites relative to MEMES...
Cultural Software: A Theory of Ideology by Jack M. Balkin explains ideology as a result of the cultural evolution of bits of cultural knowhow, or memes. It is the first book to apply theories of cultural evolution to the problem of ideology and justice.
A New Theory of Memetics and Ideology...
The book Cultural Software offers a new theory about how ideologies and beliefs grow, spread, and develop -- a theory of cultural evolution, which explains both shared understandings and disagreement and diversity within cultures.
Cultural evolution occurs through transmission and spread of cultural information and know-how -- or "cultural software " -- in human minds. Individuals embody cultural software: they are literally information made flesh. They spread it to others through communication and social learning. Human minds and institutions provide the ecology in which cultural software grows, thrives, and develops. Human cultural software is created out of the diverse elements of cultural transmission, also known as "memes."
Ideology is not a special or deviant pathology of thinking but arises from the ordinary mechanisms of human thought. Because cultural understanding is the product of evolution, it is always a patchwork quilt of older imperfect tools of understanding continually readapted to solve new problems. As a result human understanding is always partly adequate and partly inadequate to understanding and to the pursuit of justice. Cultural Software offers examples drawn from many different disciplines showing how ideological effects arise and how they contribute to injustice.
The book also tackles the problem of mutual understanding between different world views. It shows how both ideological analysis of others and ideological self-criticism are possible and argues that cultural understanding presupposes transcendent ideals. These arguments should be especially relevant to current debates over multiculturalism, and to philosophers and political theorists who worry that different cultures have incommensurable normative conceptions.
Cultural Software draws upon many different areas of study, including anthropology, evolutionary theory, linguistics, sociology, political theory, philosophy, social psychology and law. The book's explanation of how shared understandings arise, how cultures grow and spread, and how people of different cultures can understand and critique each other's views should be relevant to work in many different areas of the human sciences.
Jack M. Balkin is Knight Professor of Constitutional Law and the First Amendment Director, The Information Society Project at Yale Law School - - http://islandia.law.yale.edu/isp/
Processes of Constitutional Decisionmaking - - http://www.yale.edu/lawweb/conlaw/
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